Killer Trailers That Sell !
A step by step course that teaches the art and science of movie trailer production and guarantees students graduate with a ‘market-ready’ trailer for their film or screen project.
If you have a micro-budget film project, are strapped for cash and need a trailer to sell it, then this is the course for you!
- A Clear Roadmap: 12 unique modules with references, case studies and homework sheets, taking you from researching the market to expert tips in the edit and final delivery.
- Personal guidance: from a multi-award winning Industry professional who guarentess you graduate with a marketready trailer.
- Exclusive Access: to a community of peers to discuss the course, exchange ideas and keep you accountable.
Prospect
Your trailer is the result or 'answer' to a vigorous research campaign across the current market, the film ‘in the can’ and your goal as a film-maker.
Pitch
Regardless of how good your film is, if you don’t have an amazing trailer idea that hooks your audience, they will struggle to recognise it’s value and become champions of it.
Prototype
Apply your skills as storytellers to a practical framework that refines your film story down to its essential DNA and then leverage it in your trailers story.
Polish
Every ingredient of your trailer must be world class, it must be a holistic promise of quality to your audience that you mean business.
- You have a completed or close to completed film, tv or web series and seek a cost-effective way to produce the best possible trailer.
- You’re a hands on, can-do creative powerhouse who wants to better understand the potent forces in their film idea and learn how to commercially leverage them in a trailer,
- You’re out of cash and squandered your marketing budget and desperately need the know-how to get your financiers back the money they’ve invested in you.
- You’re an editor that wants to ‘Level-up’, develop their skillset, marketing nowse and perhaps even find their calling.
WALTER
Founder, Creative director and Editor. Over two decades he’s edited and produced over 200 movie trailers.
He’s worked with some of the worlds’ best directors, including Alex Proyas, Phillip Noyce, Wim Wenders & Kate Shortland.
He helps filmmakers develop, pitch, gain finance and market their projects because he believes great stories point to a greater truth about the human condition.
About Me
Origin Story
I was always a kid that had a lot of questions… I was desperate for context, a rule-book that framed the game of life, so I could knuckle down and start getting good at it. But all roads led nowhere, it didn’t seem to matter what anyone thought, said or believed in, life continued to be a mystery. I realized I lacked mentors, leaders and inspiration, and years later I knew it was really a father.
I wanted something that answered the call I had inside me, that fed the thirst I had for answers but also for my hopes and fears to be recognised. And finally, one rainy day, on a beaten-up VHS tape we punched into the cassette player round my best mate’s house, I found the answer.
Movies.
I felt I could disappear into a movie because they always had an end. Something that made sense of the world and where actions had reason. An ordinary person, called to an adventure and managing to overcome impossible odds to stand finally as a hero.
I wanted to be a hero in my own life - like Luke, Indiana, Rambo and Ripley, because I wanted to feel life deeply, but I also wanted to live a life of purpose.
Movies are simply stories, and great stories can give you experiences and teach you things that might change the direction of your life. Like a great poem or work of art, they can sit inside your consciousness for decades. They provide a bridge to a deeper understanding of the world.
It has always been a thrill to decipher the puzzles of these movies and that’s what I do now for a living. Shatter them into a thousand pieces to see what they’re made of. Decipher their DNA, see what makes them tick and, like a messenger, interpret their messages into movie trailers for the general public. I'm looking for the answers to the riddles of the universe and I don’t think that’s a problem you can tackle head-on… I feel like somehow they’re to be found in the stories we tell each other.
ALL OF IT WAS BRILLIANT!
The resources, booklet, trailer examples, your honesty and openness about your work & experience – all of it was brilliant!
AN INCREDIBLE MENTOR!
Working with Walter was nothing short of a treat. He’s highly knowledgeable, detail-oriented, trustworthy, and an incredible mentor who will inspire you to do your absolute best.
THE REAL DEAL.
This opportunity came at exactly the right time for us. Walter is the real deal. The course is hard work but he never let us off the hook and we’re thrilled with the final result.
